Financial Times: Retailers slash food wastage with collaborative social network

Over the last couple of years, Plan Zheroes, an organisation focused on eliminating food wastage and helping the hungry, has set up a vital business social network that connects major retailers and the third sector. We can now take much more food before it is thrown out, and supply it to those in urgent need of nourishment.

Having worked for some time with phone-based processes, we decided an internet-based solution was necessary. In the past, when attempting to contact cafes and restaurants that have excess food, charities in need of food, and those in between transporting the items, extensive phone calls were necessary. When juggling literally tons of food, much of which would go off quickly, this was not a good enough solution.

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